Doing What You Love Shouldn’t Be This Hard | Entrepreneur Chronicles #13
💭 Have you ever felt completely overwhelmed by everything involved in running your business—admin tasks, marketing, operations—when all you really want is to spend time doing the craft you love?
You’re not alone. In both my professional and personal life, this is something I’ve noticed.
The Problem
There are tons of people out there—creatives, solopreneurs—who are extremely talented at their craft but struggle immensely with all the other tasks involved in running a business. They get paralyzed and either don’t get started at all or quickly become discouraged because they waste so much time on tasks other than the craft they love so much.
The truth is that running a business takes a LOT of work. You don’t get to spend all your time on your craft—you also have to handle everything else: admin, operations, marketing, finances, etc.
IT’S HARD!
A Real-life Example
I’ve seen it first-hand at home with my wife Rosie.
She’s the very definition of a creative. She can spend hours and hours learning and practicing her craft (photography, for example), but on her own, she’d have no idea how to set up her business, put a website online, choose and set up the right tools and software, get a professional email address—and let’s not even talk about sorting out finances and accounting! 😅
I’m usually the one doing all this for her. When she tries to do it herself, it takes HOURS and HOURS and the result is usually half-baked… and she gets insanely frustrated along the way (which isn’t fun for me 🫣).
When I jump in, I usually sort it out in no time—and it just works flawlessly.
The Solution
If you recognize yourself in Rosie and everything else I’ve described, I see you, and I want to help.
I’m naturally curious, with a passion for tech, innovation, and all nerdy stuff. I try software and watch tech reviews for fun! 🤣 I’m also super organized in everything I do.
I have years of experience working in startup environments and on my own businesses. Both settings taught me to be adaptable and flexible—but also highly efficient. Trial and error are my best friends.
I don’t let “not knowing” stop me. I’m a problem solver at heart—the harder the challenge, the more fun I have!
Here’s what I can do for you:
Website Service: Building a website is one thing—keeping it updated, looking good on mobile, and not breaking anything? That’s a whole different beast. Most small business owners waste hours trying to DIY their site (or worse, they give up entirely). This service takes it off your plate. For a simple monthly fee, I’ll build and manage your website for you—no tech headaches, no big upfront cost, just peace of mind and a site you’re proud to share. 💻
Clarity Sessions: Feeling lost or confused sucks—it’s probably the biggest reason creatives feel stuck. In these sessions, we’ll get crystal-clear on your business values, your ideal audience, and how you communicate your message, so you can finally take action without second-guessing yourself. 🎯
Strategy & Action Planning Sessions: When you’re buried deep in your work, it’s super hard to zoom out and see the bigger picture. That’s where I step in. With an outside perspective and fresh eyes, I’ll help you create a clear roadmap and plan your next steps, making sure you’re proactive instead of reactive—no more constant firefighting! 🚀
Process Optimization Sessions: Let’s face it: organizing and optimizing workflows is boring for most people—but I genuinely love this stuff 🤓. I’ll streamline your tools and processes, simplifying everything behind the scenes. You’ll gain back precious time to focus on what you truly love doing. (Bonus: I’ll probably even save you money by cutting down unnecessary subscriptions 💸).
Accountability Coaching Sessions: Running your own business can feel incredibly lonely, especially during tough times. Motivation comes and goes—we’re human after all! I’ll be your accountability partner, checking in regularly to make sure you stay on track with your goals. And when life inevitably gets messy, we’ll reflect together, learn from it, and get you back on track quickly. 🤝
All these things might sound boring to many people, but I genuinely love them 🤓 And I happen to be pretty good at them too, which is a perfect match!
Next Steps
If you’re thinking, ‘I don’t know if this will really help me,’ let’s talk about it in a free initial chat—there’s nothing to lose, and clarity to gain.
You don’t have to do this alone anymore. Let me help you, so you can focus on what you’re best at—and what you love most.
🗓️ If you’re tired of feeling stuck or overwhelmed, reply to this email or DM me. I’ll send you a link to schedule a free initial chat where we can start getting you unstuck right away!
👉 This is part of my Entrepreneur Chronicles—real stories, real lessons. Dive into the full series here.